Make it count. Make it stand out.

Minimalist website page with the text 'Auryn' in large black font centered against a white background with soft shadows and plant shadows.

I created AURVYN (pronounced or-vin) because I wanted to give to others what I didn’t have myself. I just created this in June 2025. I’ve been making and publishing my own music for years. There’s no instant gratification, and personally, I don’t make music for that. I wanted a place to bring artists together safely. The safe neutral where children of God don’t fear the possibility of “selling your soul”, but the place that uplifts you for the gifts you didn’t even ask for, but can’t imagine a life not using them.

I made AURVYN a non exclusive label because evolving sometimes means letting go and I know that better than anyone.

Artist Ally is a spin off of AURVYN — a way of guiding rather than doing. As a label, it’s my job to put you in front of as many people as possible and do my absolute best, but as your ally, it’s my job to support you as we grow in the industry together.

Est. June 2025

Jasmyne Pownall

Let all that you do be done in love.
— 1 Corithians 16:14